Pantheon of Pioneers: Alonzo F. Herndon

Born into slavery, he became Atlanta's First Black Millionaire. His home, Herndon Home, is a U.S.National Historic Landmark.

An African American barber and entrepreneur, Alonzo Herndon was founder and president of the Atlanta Life Insurance Company, one of the most successful black-owned insurance businesses in the nation. At the time of his death in 1927, he was also Atlanta's wealthiest black citizen, owning more property than any other African American. Admired and respected by many, he was noted for his involvement in and support of local institutions and charities devoted to advancing African American business and community life.

The Herndons: An Atlanta Family

Six Keys to Success

1) Information: Become known as a trustworthy subject matter expert in your field.

2) Image: Go out into the world every day and look, speak and act the way you want to be treated.

3) Initiative: Always act on the basis of sound planning and good research, which leads to the pursuit of effective strategy.

4) Confidence: Through dedicating your self to winning small victories, you will be emboldened with the confidence that you've done your best; this will be the basis of the momentum that propels you to success. 

5) Capital: The greatest source of future revenue and profits for your business will be determined by the purchasing and cost decisions you make today.

6) Contacts: You must assemble a winning team. You alone will never possess all of the skills and abilities required for perfection, nor will you ever be able to earn every certification or degree needed to answer every question.

Vince Rogers & Associates

www.vincerogers.biz

Pantheon of Pioneers: Travers J. Bell, Jr.

Founder of First Black Firm on the New York Stock Exchange

With only $175,000 in capital, Mr. Bell formed Daniels & Bell Inc., a securities firm on Wall Street, in 1971

The late Travers J. Bell Jr. co-founded investment bank Daniels & Bell, which in 1971 became the first black-owned investment bank on the New York Stock Exchange. In addition, Bell structured the first leveraged buyout completed by an African American when his DanBell subsidiary acquired Cocoline Chocolate, which was included among the nation’s largest black-owned companies.

Mr. Bell grew up in a housing development on the South Side of Chicago. His father worked in the operations department of the Chicago office of Dempsey Tegler & Company, and was able to get his son a messenger's job. Mr. Bell, who obtained degrees from Washington University in St. Louis and from the New York Institute of Finance, ascended quickly, eventually to vice-president of the firm.

In the Black: A History of African Americans on Wall Street

The Big Fundamentals

Success Planning

"In order to convert passion into positive achievement, it is necessary to have an organized strategy for transforming that passion into purposeful action"~  Vincent L. Rogers

Success Planning Fundamentals

Good Research leads to > > > > 

Sound Planning leads to >>>> 

 Effective Strategy leads to >>>>

Branding Fundamentals

Build Identity

Maintain Consistency

Focus Outreach

Marketing Fundamentals

 

Grab Attention

Build Interest

Stimulate Desire

Take Action

www.vincerogers.biz